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About the Company

Founded in 2009, Holiday is the foundation brand of the Holiday Trading & Co Collective. The Holiday brand is the result of a global journey, influenced by the essence of travel and discovery. Designed to embody a free-spirited style, there are options perfect for relaxing poolside, must-have dresses and tops, stunning kaftans and maxis to take you from the beach to bar. Holiday also produces an Accessories and Homewares range designed to be paired back with the Holiday clothing collection.

Over time, our other labels have developed, formed and created what has become the Holiday Trading & Co Collective today.

Designed between the small coastal town of Robe and South Australia’s capital city, Adelaide, every piece is a collaborative story of looking, listening, gathering and skilfully weaving together beautiful fabrics in our hand-blended colour palettes and original prints until each piece is ready to be handed over to the customer.

Designed to embody a style where soft washed colours, and bright exotic patterns mix with beautiful natural linens and cottons to create a combination of essential wardrobe pieces and styles for the home.

Our brands are designed for real people, real bodies and real lifestyles.

We want people to be able to afford to look amazing. We believe fashion should be fun, affordable and make you feel wonderful about yourself - every time you walk out the door.


Brave+TrueOur Brave+True label is imbued with the essence of discovery, but also the personal quest to express yourself through your style; of saying who you are without having to speak. Brave + True features modern silhouettes, streamlined fabrics and a contemporary colour palette for every woman.

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The Shanty CorporationThe Shanty Corporation is a luxurious lifestyle collection filled with unique, hand worked pieces, artisan fabrics, stunning linens and natural fibres.

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Talisman is our label for lovers of the nomadic gypsy inspired lifestyle. The adventuress, bohemian
style of the Talisman range is filled with vibrant colour palettes, hand-crafted embroidery, unique hand-printed fabrics and fun accessories to match.

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Daisy SaysDaisy Says is one of our newer labels, introduced in 2018. Designed for girls looking for something or someone to aspire and listen to - and that girl is Daisy!
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Holiday Home Bring the essence of discovery into your own space with our homewares collection, Holiday Home. Aimed to work in seamlessly with your existing space, we create unique, hand-worked pieces.

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Holiday LifeEach season we also design a Jewellery and Accessories Collection to complement our new ranges, which have become synonymous with stunning colours, unique designs and effortless style.

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